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Planning for Success with MAP

Jun 3
1 min read

OC Orthodontics invests in our distributors through the Marketing Assistance Program (MAP). The goal of MAP is simple: provide resources that help grow the OC brand, support your customers, and drive sales in your market.

The distributors who gain the most value from MAP are the ones who plan and invest strategically.



 

Start with a Plan

Before submitting a MAP request, consider your objectives for the year. Are you looking forward to:

  • Increase awareness of OC products?

  • Introducing a new product line?

  • Strengthening relationships with existing customers?

  • Reach new orthodontists in your market?

  • Provide educational opportunities for doctors and staff?

When your MAP activities align with clear goals, every point works harder and delivers greater value.


 

Invest in Activities That Drive Growth

Successful distributors often use MAP to support initiatives such as:

  • Educational events and workshops

  • Doctor meetings and study clubs

  • Digital marketing campaigns

  • Product launch activities

  • Trade show participation

  • Product Registration Fees

The most effective activities create opportunities for orthodontists to learn about OC products, experience their benefits, and build confidence in incorporating them into their practices.

 

We're Here to Help

If you are considering a MAP initiative and would like feedback on how it aligns with program guidelines or growth objectives, reach out to your OC representative. We are happy to discuss ideas and help you make the most of your MAP points.



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